After 'Glass Skin' and 'Dolphin Skin,' TikTok users are now all going crazy for 'Jello Skin,' a new anti-aging skincare trend straight out of Korea. While it's really about boosting collagen production, this new trend also draws on the holistic beauty concept.
K-beauty - or Korean beauty - remains one of the major drivers of the beauty trends that land thick and fast on TikTok. The latest in line is a new viral skincare trend called "Jello Skin."
"Jello Skin" evidently refers to Jell-O, the...

- Markets & trends

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