E-commerce development in personal care categories in the UK has been rapid, with recent deals between big retailers, such as THG and Cult Beauty, and delivery tie-ups, such as Boots and Deliveroo, enabling even more personalized and convenient shopping experience. Research from GlobalData shows that the cosmetics and toiletries market share for e-retailers in the UK has jumped from 10% (£1.2bn) in 2019 to 14% (£1.7bn) in 2020, reflecting a 42% increase and making it the second largest...

- Markets & trends / ,

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