Kai Bendix, CEO of the Germany based supplier of hotel amenities, bets on more sustainable products and expansion in Asia and in mass consumer market to revive the company, which was hit hard by the pandemic.
As a hotel industry supplier, ADA Cosmetics International has faced the full impact of the coronavirus pandemic. This situation was anything but a perfect start for CEO Kai Bendix, who assumed management responsibility for the tradition-rich company shortly after the first lockdown in...

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